PDI Real Estate Consultants

All things property

Brand identity for a real estate consulting company that partners to develop real estate from ideation to post-development.

PDI Icon Logo
From high net worth individuals to investors, PPPs and developers – when it comes to putting together high value real estate projects there are a lot of players and even more moving pieces – it takes an expert to make sense of it all. PDI Real Estate Consultant’s founder is a chartered architect, chartered surveyor with an MBA focused on finance and marketing – the whole package. She approached us to design an identity that established PDI as a trustworthy partner that works with individuals and corporations to take their real estate projects from idea to post-development. 

Client
PDI Real Estate Consultants

Sector
Real Estate

What we did
Tagline
Brand identity

Challenge
While PDI is technically a start-up it was important to create an identity that communicated the founder’s experience in real estate and established PDI as a trusted real estate partner.

From our client
“We love our brand. aseda was able to translate who we are into a simple and effective identity that speaks to our clients. We could not be happier.” – Mrs. Erejewa Gbadebo, C.E.O.

PDI Logo
PDI_Business cards
We designed the brand’s icon to be simple, effective and meaningful. Depending on the angle, the icon signifies building blocks / an open window of opportunity / a portal translating ideas to reality / an arrow pointing upwards showing PDI’s ability to move projects forward.
PDI_Hard hat
PDI_Tshirt Front
In crafting PDI’s tagline we wanted to make PDI synonymous with property. We used the brand colours to highlight the PDI nested within the tagline. We also crafted a system that represented the letters P, D and I in yellow – to reinforce the brand message.
PDI_Advert
The brand’s icon also fits together to create a recognisable brand pattern.
PDI Stationary
UI Design for PDI Real Estate Consultants Brand Identity designed by aseda agency #madebyaseda